Höganäs celebrates 25th anniversary in China, adds upgraded mixing station

November 17, 2018

November 17, 2018

Höganäs celebrates 25<sup>th</sup> anniversary in China, adds upgraded mixing station

Höganäs celebrated the 25th anniversary of its Chinese operations with a ceremony at its Qing-Pu site in Shanghai, China (Courtesy Höganäs AB)


Sweden’s Höganäs AB recently celebrated the 25th anniversary of its operations in China with a ceremony at its Qing-Pu site in Shanghai, China, attended by a number of guests including local government representatives, industry associations and customers. As part of the celebration, the company inaugurated an upgraded state-of-the-art mixing station at the plant.

The company has been active in China since In 1993, when it entered into a joint venture with a Chinese partner, later taking full control of the company. Höganäs has since made numerous investments in the country and Fredrik Emilson, Höganäs CEO, stated during the event that, “The Chinese PM Industry of today is considered as one of the world’s most advanced. It is our ambition that this upgraded mixing facility will play an integral part of the continued success of the PM industry in China.”

Xiangjun Ni, vice-mayor of Qingpu, commented, “Höganäs was one of the first foreign enterprises to establish itself in Qing-Pu. We are delighted with the continuous development of Höganäs and would like to express our best wishes for the future.”

Speaking on the new mixing station, Mark Braithwaite, Head of Höganäs in the Asia-Pacific region, stated, “This shows our commitment to the China market and our plan and expectation to remain the market leader while continuing to offer our market leading powder mixes. We will continue to offer the highest level of services for our customers by continuing to develop the market.”

“We have substantially upgraded the material handling process from when the powder comes from Sweden and to when it shall be delivered to the customer,” added Richard Molin, Country Manager for South Korea and Head of Asia-Pacific operations. “We have put in our latest technologies in the new mixing station to significantly increase capacity and improve safety.”

Charlie Chu, formerly General Manager at Porite Taiwan, a Japanese-owned, specialist Powder Metallurgy company, commented on the anniversary: “Metal powder may look simple, but the mixing quality is very important for all users. When Höganäs started here in Qing-Pu 25 years ago, I was visiting this plant and I saw what they would be able to do in China. Much has happened since then and much has also happened in China with the growth of the automobile industry. I am certain that this upgraded mixing station will be good for the whole PM industry in China.”

Zhirong Zhu, General Manager at NBTM New Materials Group, a China-based company engaged in the production and sales of PM machinery parts and soft magnetic materials, added, “the establishment of Höganäs in China 25 years ago was very helpful for China’s PM industry. And 25 years later, when Höganäs upgrades its mixing station, it brings new big opportunities for China’s manufacturers to also upgrade its own products.”


November 17, 2018

In the latest issue of PM Review…

Download PDF

Extensive Powder Metallurgy industry news coverage, and the following exclusive deep-dive articles and reports:

  • Phoenix Sintered Metals: A story of transformation, growth and community from America’s PM heartland
  • World PM2024 Yokohama: The stage is set for the PM industry to find a path to sustainable growth
  • The state of Europe’s hard magnets industry and the challenge of optimising the mass production of Nd2Fe14B permanent magnets

The latest news from the world of metal powders, delivered to your inbox

Don't miss any new issue of PM Review, and get the latest industry news. Sign up to our weekly newsletter.

Sign up

Join our community

Discover our magazine archive…

The free-to-access PM Review magazine archive offers unparalleled insight into the world of Powder Metallurgy from a commercial and technological perspective through:

  • Reports on visits to leading PM part manufacturers, metal powder manufacturers and industry suppliers
  • Articles on technology and application trends
  • Information on materials developments
  • Reviews of key technical presentations from the international conference circuit
  • International industry news

All past issues are available to download as free PDFs or view in your browser.


Browse the archive


Looking for PM production equipment, metal powders, R&D support and more?

Discover suppliers of these and more in our
advertisers’ index and buyer’s guide, available in the back of PM Review magazine.

  • Powders & materials
  • Powder process, classification & analysis
  • PM products
  • Atomisers & powder production technology
  • Compaction presses, tooling & ancillaries
  • Sintering equipment & ancillaries
  • Post-processing
  • Consulting & toll sintering
View online
Share via
Copy link